News • 03 Oct 2025 (03.10.2025)

Rebranding: Smart Editor is now Smart 3D Pipeline


Smart 3D Pipeline Team

This is not a change of heart — it’s a clearer name for what we’ve been from the start. Smart Editor has always been our UI technology. The thing it serves is a complete production pipeline. That’s why our brand is now Smart 3D Pipeline, powered by the Smart Editor UI technology.

From day one: a pipeline vision

While building Smart Model Editor, we were already designing its siblings — Smart Rig Editor and Smart Animation Editor — under one editor technology we called Smart Editor. In other words, “Smart Editor” named the technology layer; the outcome was always a connected pipeline.

As studios adopted our tools, it became even clearer: the value compounds when editors speak the same UI language and share workflow DNA across modeling, rigging, animation, layout and rendering.

Not a pivot, not an afterthought: Smart Editor is our UI technology. Smart 3D Pipeline is the brand that expresses its purpose.

Why brand as “Smart 3D Pipeline”?

  • Truth in scope: our work targets end-to-end pipeline needs, not a single app.
  • Clarity of roles: Smart Editor = UI technology; Smart 3D Pipeline = the unified product family and company brand.
  • Future-ready: a name that welcomes new editors, integrations, and studio workflows.

What changes today

  • Company/brand: Smart Editor → Smart 3D Pipeline.
  • Naming consistency: products appear under one pipeline umbrella.
  • Visual system: refreshed logo, typography, and site language.

What doesn’t change

  • Smart Editor UI technology: still the core interface/UX layer across our editors.
  • The team & mission: same people, same obsession with speed, clarity, and reliability.
  • Your licenses & support: existing entitlements continue; support quality remains our focus.

Our product family

  • Smart Model Editor — organize and accelerate everyday modeling work.
  • Smart Rig Editor — consistent rigging utilities from setup to maintenance.
  • Smart Animation Editor — focused iteration tools from blocking to polish.
  • Plus — layout and rendering helpers that round out the pipeline story.

For existing customers

No action needed. Your installations and activations remain valid. If you notice any temporary naming mismatches while we finish the rollout, please ping us — we’ll tidy it up quickly.

FAQ — quick answers

Is Smart Model Editor still the same product?

Yes. Same tool, now presented under the Smart 3D Pipeline brand — still powered by the Smart Editor UI tech.

Is this a strategic pivot?

No — it’s a naming clarification. The pipeline scope has been there from day one.

Will pricing or licensing change because of the rebrand?

No changes to existing terms. If we introduce new editions, we’ll announce them clearly.

Where can I follow updates?

Here on the News page, plus our tutorials hub as we publish workflow guides.

Thanks for building with us. The name got sharper; the craft and cadence remain the same. Welcome to Smart 3D Pipeline.